Our current pharmacy checkout flow is outdated and cumbersome for both customers and pharmacy staff. Customers have complained about long wait times, confusing prompts, and lack of clarity around prescription status and pricing. Internally, the pharmacy team has identified several inefficiencies and technical limitations with the legacy system that hinder productivity.
The Problem
The existing pharmacy checkout flow leads to poor customer experience due to long wait times, confusing UX, and lack of transparency. It also creates operational inefficiencies for pharmacy staff. We need to redesign the flow to be more customer-centric, intuitive, and streamlined in order to improve customer satisfaction, reduce wait times, and boost staff productivity.
Solution
Requirements and scope
Redesign pharmacy checkout UX flow and UI
Implement address and insurance verification
Provide clear Rx pricing to customers upfront
User stories
As a pharmacy customer, I want to:
Easily start a new prescription order or refill
View transparent pricing information upfront
Check out quickly without confusing prompts
As a pharmacist or technician, I want to:
Pull up customer orders efficiently
Process payments quickly
Have safeguards to prevent dispensing errors
Spend less time on routine checkout tasks
Release criteria
New pharmacy checkout flow designed and implemented
Integration with pharmacy management system complete with no critical defects
Why should you write a product requirements document (PRD)
Creating a comprehensive product requirements document (PRD) is essential for ensuring your product development process stays on track and aligned with your business goals. A well-crafted PRD serves as a roadmap for your team, clearly defining the features, functionality, and user experience you aim to deliver.
Writing a PRD serves several key purposes:
Align stakeholders. A PRD helps ensure that all stakeholders, including product managers, designers, developers, and executives, are on the same page about what the product should do and why. It facilitates collaboration and reduces misunderstandings.
Prioritize features. By outlining the key features and requirements in a PRD, you can prioritize what's most important and make informed decisions about what to include in each release. This helps you focus your resources and deliver value to users faster.
Guide development. A PRD provides a clear reference point for the development team, specifying the technical requirements, constraints, and acceptance criteria for each feature. This helps developers understand what needs to be built and how it should work.
Manage scope. Having a well-defined PRD helps prevent scope creep by setting clear boundaries around what the product will and won't do. It provides a framework for evaluating new feature requests and keeping the project on track.
Measure success. The PRD defines the key performance indicators (KPIs) and success metrics for the product. This allows you to track progress, measure the impact of your work, and make data-driven decisions about future improvements.
By investing time in developing a thorough and thoughtful PRD, you can streamline your product development process, ensure everyone is working towards the same goals, and ultimately build better products that delight your users.
Writing a PRD is easy with Type, the AI-powered document editor that helps you write smarter.
How to write a product requirements document
When writing a PRD, start by providing an overview of the product vision and the problem you're trying to solve. Clearly articulate the target user, their needs, and how your product will address those needs in a unique and compelling way.
Next, dive into the specific features and functionality the product will include. For each feature, provide a detailed description of what it does, why it's important, and how it should work. Use user stories or scenarios to illustrate how the feature will be used in practice.
Include any relevant technical requirements, such as platform compatibility, performance metrics, or security considerations. Specify any constraints or dependencies that could impact the feasibility or timeline of the project.
Define the user experience and design guidelines for the product, including wireframes, mockups, or prototypes if available. Provide examples of how the interface should look and behave, and specify any branding or style requirements.
Finally, outline the success metrics and KPIs you will use to measure the effectiveness of the product. These could include user adoption, engagement, retention, or revenue metrics, depending on your specific goals.
You could also use Type and our library filled with dozens of expert-curated templates to choose from, like this sample PRD.
How to use this template
Here's how to go from our general template to a polished PRD in just a few clicks.
Open up Type, click "New Document," and select the "Product requirements document (PRD)" template from the gallery.
Under "knowledge sources," you can include links to user research, competitor analysis, or any other relevant background information. This will give the writing AI more context to work with.
Hit "Generate," and watch as Type's writing AI creates a custom PRD for you in seconds.
Refine the PRD with our Rewrite brushes. You can adjust the tone, shorten the text, enhance readability, and more.
Add your own personal touches with specific examples and requirements. If you need some ideas, brainstorm with Type Chat, a chatbot that lives right next to your document.
When you're done, ask Type to review your work for any inconsistencies or missing information. A clear, comprehensive PRD will help your team work more efficiently and effectively.
Export your completed PRD from Type in either a PDF or DOC file. You could also copy and paste it into your favorite project management tool, such as Jira, Trello, or Asana. It's ready to share with your stakeholders and development team!
Best practices and tips for success
Before you start writing, gather all the necessary information from user research, market analysis, and stakeholder interviews. Some key details to nail down include:
The target user and their needs, goals, and pain points
The product vision and value proposition
The key features and functionality to include
The technical requirements and constraints
The user experience and design guidelines
The success metrics and KPIs
Focus on the user: Always keep the end user in mind when writing your PRD. Prioritize features and requirements based on what will deliver the most value to your target audience.
Be specific: Avoid vague or ambiguous language in your PRD. Clearly define what each feature should do and how it should work. Use examples and scenarios to illustrate your points.
Prioritize ruthlessly: Not every feature or idea can make it into the final product. Use your PRD to prioritize what's most important and feasible given your resources and timeline.
Get feedback early and often: Share drafts of your PRD with stakeholders and development teams to get their input and buy-in. Incorporate their feedback to create a stronger, more comprehensive document.
Keep it updated: Your PRD should be a living document that evolves as your product does. Regularly review and update it based on new insights, changing priorities, or technical considerations.
Once you're in the document editor, select the "Generate" button to open the "Generate Draft" menu. Tap "Use template →" to open the template menu, where you can choose "Product requirements document (PRD)" from the options.
Your turn
Crafting a clear and comprehensive PRD is key to building successful products that meet user needs and business goals. Let Type and our proven template help you create a PRD that keeps your team aligned and on track.
Try Type out and see how easy it is to generate a professional, effective PRD in minutes.