Industry newsletter template

Share industry resources with your prospects using our AI and this expert-curated industry newsletter template.

AI Marketing Weekly | AI-Powered Chatbots Boost B2B Lead Quality

Hey [First Name]! You’re back for another round of AI marketing madness – and so are we.

Last week, we nerded out on the latest developments in AI-driven sentiment analysis. This week we’re back at it with the latest tactics you can use right away to level up your B2B marketing.

This week we’re taking a look at how ChatGenix is winning with AI chatbots, next level personalization, and cutting-edge AI analytics tools on the rise.

You won’t want to miss this. Let’s level up your AI game!

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How ChatGenix Used AI Chatbots to Boost Lead Quality and Conversions

B2B software company ChatGenix was in a pickle. Plenty of website traffic – but visitors were bouncing faster than your hyperactive nephew on a trampoline.

So ChatGenix turned to AI-powered chatbots:

  • Implemented chatbots on high-traffic pages to engage visitors in real time
  • Built AI agents to answer common questions and pre-qualify leads
  • Seamlessly passed qualified leads to their sales team

The results? Conversions jumped 25%, lead quality shot up 30% – and sales actually has time for a coffee break. ☕

The takeaway: AI chatbots could be exactly what your sales team needs to crush quota. If you're not using them yet, it's time to start. If you’re not on board yet, it might be time to hop on the chatbot train.

4 Ways to Ace Hyper-Personalization With AI

Newsflash: 80% of B2B buyers crave personalized experiences like a PSL on the first day of fall. But delivering true 1:1 personalization at scale? Easier said than done.

Enter AI – your new BFF for hyper-personalization:

  • Use predictive segmentation for precise, surgical targeting
  • Adapt experiences in real-time with reinforcement learning
  • Serve up personalized recommendations based on behavioral data
  • Whip up dynamic content variations with natural language generation

Not sure where to start? Take a page from the playbook of giants like Adobe and Salesforce. They’re using AI tools to power personalization get personal at every step in the customer journey.

The AI Analytics Revolution Is Here

Quick quiz: How many martech solutions are on the market?

A mind-boggling 8,400.

Drowning in data? You’re not alone. But a new wave of AI-powered analytics tools is shaking things up:

  • 6sense and MadKudu predict account engagement and revenue
  • Fivetran and Segment automatically unify your data silos
  • Proof and LeadsRx untangle complex buyer journeys

And you don't need a data science degree to get in on the action. User-friendly platforms like and are making AI analytics accessible to everyone.

Ready to level up your marketing analytics? It’s time to look at the AI. It's like having an always-on data scientist in your back pocket.

Speaking of AI-powered events… Don't miss MarTech AI Summit, the premier conference on AI and machine learning in marketing. Rub elbows with top AI experts and get hands-on with the latest tools. Use code AIWEEKLY to save 15% on your pass. See you in San Francisco, Sept 14-16!

News & Links

🔥 Google Doubles Down on AI for Marketers Google just dropped a slew of AI-powered updates for Google Analytics and Google Ads. Think automated insights, enhanced conversion tracking, and more. Get the full scoop here.

🤝 Microsoft Scoops Up AI Marketing Startup In acquisition news, Microsoft just shelled out a cool $1.2B for Zeta Global, a B2B marketing AI platform. Looks like the big tech players are betting big on AI for marketing.

📈 70% of B2B Marketers to Invest in AI This Year New research from Forrester shows that AI adoption is skyrocketing in B2B marketing. 70% of marketers plan to invest in AI tools in the next 12 months, up from just 45% last year. Don't get left behind.

🎓 Building the Ultimate AI Marketing Stack [Webinar] Trying to make sense of the 8,400+ martech solutions out there? Join our live webinar on June 15th to learn how to build your ultimate AI marketing stack. Save your seat now.

🚀 Senior AI Marketing Manager @ DataDyne [Job Alert] Love AI? Live and breathe B2B marketing? Our friends at DataDyne are hiring a Senior AI Marketing Manager to lead their demand gen efforts. 5+ years of experience required. Apply here.

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Wondering who's behind this AI marketing goodness? We're the crew at AI Marketing Weekly. We cut through the fluff to bring you the cream of the crop in AI marketing insights. No BS, no hype—just the best of the week from the brightest minds in AI.

That's a Wrap

As always, you can unsubscribe or update your preferences below. But we'll miss you. 😢

Until next week, may your prompts be ever in your favor.

The AI Marketing Weekly Crew

Ash, Jess, Rai, and Zo (definitely not robots...yet)

Why Send an Industry Newsletter?

A thriving newsletter delivers incredible benefits for your business. It gives you a space to build your expertise. It provides an audience where you can market products and services. And it's an audience you own – not one that you rent.

But the hardest part of growing one? Actually sitting down to write it.

The inbox is a more competitive space than ever. And that means you need to deliver value and keep your audience hooked, week after week. But how do you make it happen?

Enter our industry newsletter template. We've distilled the secrets of top-performing newsletters into a plug-and-play format that eliminates the guesswork. With this template at your fingertips, you'll create content your readers love – way faster than you ever thought possible.

How to Use This Template

Here's how to go from template to polished email in just a few clicks:

  1. Log into Type, choose “Generate Draft,” and open up the “Industry Newsletter Template.”
  2. Search the web for the most share-worthy stories from your industry. Upload them as links, PDFs, or Word docs in the knowledge sources section.
  3. Click “Generate Draft” and let Type spin up a stellar first draft for you.
  4. Flesh out insights and lessons from the week in the deep dive section.
  5. Got something to promote to your readers? A cheat sheet, mini-course, an upcoming cohort? Add in a section to get them interested.
  6. Make the subject line and preview text your own.
  7. Use brushes to add in the voice, tone, and style that make your brand unique.
  8. Add it to your email platform – and share it with the world

Tips for Success

Focus on quick hits. Readers are busy. They want quick value, so they can move on with their day. Keep your newsletter skimmable with snappy intros, bold subheads, and bulleted lists.

Curation is key. More isn't always better. Hand-pick only the most relevant, valuable content for your audience. Leaning into quality is how you win.

Know what makes you different. To stand out in a sea of lookalike newsletters, infuse yours with your unique perspective. What's the story behind the story? Where's the hidden lesson? That's your secret weapon.

Write an irresistible subject line. The inbox is more crowded and competitive than ever before – so take the time to craft a subject line that demands a click. Be short, punchy and powerful. And make readers curious to find out what’s inside.

Stories sell. Stories are irresistible. They draw your readers in and don’t let them go. Weave in relatable examples, personal anecdotes, and clever analogies to bring ideas to life.

Always end with action. What's the one thing you want readers to do after devouring your newsletter? Make it crystal clear with a prominent, specific CTA.

How to Access This Template

It’s easy to create your own newsletter. Log into your Type account, click "New Draft" and select "Industry Newsletter Template.” Just customize, schedule, and send – simple.

Your Turn

Anyone can send a newsletter. But with our template, you can start sending content your subscribers will actually look forward to.

The world needs your insights and ideas. And you can start sharing them easily – with Type.

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